To be loved is a great thing – to be hated is also great thing because this means that you have a certain place in their hearts and minds of those either love or hate you. It’s like Cola – you either love it because of how fizzy it is or you hate it for the reason that when it goes flat, it tastes awful. And the worst kind of Cola is the kind that’s neither fizzy nor flat –the sort of drink that leaves you unsure as to whether it has gas or not – or even if it’s Cola to begin with.
This brings me to the inevitable point that the worse brand is the one that sits on the fence and does not have an opinion at all. I decided a very long time ago that my job is not to please everyone, but do my extreme best for a selected group of people whom I know is deserving of this. To those of you who don’t like me or even hate my guts – Thank You because you are helping to make my brand of “It’s either you love me or hate me” work supremely well. Those of you who love me, keep on doing it because in turn, I will continue to meet and exceed your expectations.
This brings me to the inevitable point that the worse brand is the one that sits on the fence and does not have an opinion at all. I decided a very long time ago that my job is not to please everyone, but do my extreme best for a selected group of people whom I know is deserving of this. To those of you who don’t like me or even hate my guts – Thank You because you are helping to make my brand of “It’s either you love me or hate me” work supremely well. Those of you who love me, keep on doing it because in turn, I will continue to meet and exceed your expectations.
5 comments:
Whenever someone hates you.. or love you, its a good sign that whatever you are doing is getting the attention from others.
Good or bad thats a different thing. The important thing is that you are noticed by others.. and thats a good start to build your brand!
Points noted.
I learn from your previous teaching that one should either DO or DO NOT. There is absolutely no such thing as try.
Never ever strike in between good and bad; which is mediocrity. As mediocrity leads you no where.
good point. at least you are clear with your own stand.
Just like English Premiur League (EPL), we always remember the first three teams in the list and the last two disqualify teams. Nobody will bother which are the teams in the middle of the list.
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People always thought that you'll have a brand only when others love you. And it it's absolutely the other way around. Owh 'You love me'..No No No..'You hate me' I see, you know what? I don't care!!! either you hate me or love me, it does not matter at all. I have a Brand I can stand to, do you??
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